Vania Massias, the greatest exponent of urban culture in Peru, after holding the “Pura Calle” urban festival for 10 years, decides to partner with us to develop a comprehensive plan for Pura Calle to scale to international levels.
This edition lasted three days, with more than 20 sponsoring brands such as KFC, Claro, UPC, ISM, among others, with more than 10 edges and generating an immersive experience of rap, hip hop, skate, Graffiti and masterclass competitions.
Establish itself as a renowned event in urban culture, both nationally and internationally, bringing together talented artists, sponsoring brands and enthusiasts from around the world, and providing a platform for cultural exchange, artistic expression and community growth urban in Peru.
Conceptualization of creative proposal and communication plan
SEO and SEM Digital Strategy
Call for brands and sponsorships
Fair production and logistics