Case of success
Project: National Meeting 2023 Natura/Avon
For the 9th consecutive year we have carried out the National Meeting of Nature. This 2023, the National Meeting was a 3-day event for the ffvv of Natura and Avon, the first in Latin America since Avon’s purchase. The first two days were addressed to 200 Business Managers and the last one to 1,500 Leaders. More than 20 modules were worked on for both brands and the first day included a recognition party at the swissotel. We have a disruptive proposal of screens and stage in plenary.
Aim:
- Generate a space for experience and interaction for consultants and leaders from both Natura and Avon.
- Achieve a plenary session with high visual impact.
- Communicate the new business plan and present it to the new management team.
Services
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Brand Experience.
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Creation of communication plan.
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Conceptualization of creative and 3D proposal.
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Total production of 3 days of event.
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Live broadcast of the event by RRSS.
Results
- NPS of 9
- More than 30 interactive modules
- disruptive plenary
